Small Business Christmas Gift Ideas; Make Extra Profit

With Christmas right around the corner its important to start planning ahead for the Christmas-sales-season. This should be a strong year for small business because, as opposed to last year, the economy has gotten a little better and people are back to spending money again.

What is your Christmas Sales Strategy? Gifts are the way to go. No matter what your product is, think of how you can make it into an eye-catching gift. Use bows, ribbons, "To/From" cards to top your merchandise and stock up on tissue paper and boxes or bags. Now is the time to start looking for items you can use. You may even be able to find some white, yellow or orange tissue or other "decorations" immediately after Halloween is over. I always stock up on decor items after every holiday; when Valentines Day is over I scour the clearance sections and find white and pink tissue paper for $0.05 or after Easter ill grab a bunch of colorful gift bags for $0.03 a piece. Just because the tissue is pink or the gift bag is floral doesn't mean you can't use it any time of the year! The only one who will know its holiday clearance is YOU!

Another way to make extra sales is "upgrades". For example, if someone buys a lotion from me for $7 as a gift, I will offer tissue and a bag for $1.75 more. If they want a more immaculate gift, I have gift tins that I sell for $5 with any purchase. I also shop at the craft store and purchase fake roses when they go on sale. Ill pick up 30 sprays of roses for about $9. I then cut each rose individually and wrap a ribbon around it. For $2 more a customer can add a rose to their gift. So a single order can bring me in an additional $6 - $10 profit. Plus it makes the customer happy because they don't have to purchase materials to wrap the gift.

ARTICLE CONTINUES BELOW:


So start planning ahead and be on the lookout for decor clearance! Don't wait until December when the goods are marked up!